IGAP (International Growth Agency Program) is a prestigious Google initiative that supports selected agency clients in their international expansion through exclusive workshops, consultations, and shared know-how. The program also includes a series of Export Circle webinars, organized directly by Google in cooperation with selected partners.
These free, exclusive webinars are only available to clients of 18 top agencies around the world, and Dexfinity is one of them. If you’re a client of ours and spend at least $300K annually on Google marketing, you can sign up for the webinar. Topics include scaling internationally, CX optimization, payment solutions, and preparing for seasonal peaks.
All webinars are held online, in English, and each will include time for questions from participants. If you are interested in any of the webinars, register as soon as possible, space is limited. The first webinar will take place on July 30, 2025.
🗓️ Overview of IGAP Q3 webinars
1. Going Global with Google: Shopify Merchant
đź“… July 30, 2025, 16:00 CET
A webinar designed for ShopifyShopify is a cloud-based platform that allows individuals and businesses to create, manage and operate e-shops without the need for programming. More merchants who are building their business on this platform and want to expand into new markets. We will focus on practical strategies for entering foreign markets, especially through the Shopify Managed Markets feature.
2. AI-Powered CX: Increasing global revenue, CLTV, and profitability (featuring Churney, GBS partner)
📆 September 9, 2025, 15:00 CET
Discover how predictive analytics and personalized customer experiences can directly impact revenue, increase CLTV, and improve overall profitability. You’ll learn strategies to turn every customer contact into an opportunity for growth.
3. Payments for Subscriptions: Reduce Churn, Boost Sales, and Scale Smarter
📆 September 10, 2025, 12:00 CET
Learn how optimized payment processes can stabilize your subscriber base, increase performance, and simplify scaling. You’ll learn how to leverage payments innovation as a competitive advantage that drives loyalty and protects your margins.
4. Optimize 3D Secure: Unlock Revenue with Seamless Authentication (Travel)
📆 September 9, 2025, 11:00 CET
You’ll get practical tips on how to optimize payment verification for higher transaction approvals and increased revenue. Participants will also receive an individual performance report with improvement recommendations.
5. Unlock Global Growth: Tailor Your Content & Creatives with Hofstede’s Cultural Dimensions (B2C/Travel)
📆 September 2, 2025, 11:00 CET
You will learn how to adapt marketing and content to different cultures using Hofstede’s cultural dimensions. You will get specific advice on how to reach foreign consumers more effectively.
6. EU5 Peak Readiness: Building a Profitable Logistics Strategy
📆 September 2, 2025, time to be confirmed
How to succeed in a challenging macroeconomic environment during the peak season in the EU5 countries (France, Germany, Italy, Spain and the UK)? We will focus on logistics as a competitive advantage and on creating a strong post-purchase experience that will drive both loyalty and profitability.
Are you interested in any of the webinars and would you like to attend them? Register as soon as possible, the number of places is limited.
