Your best creative is already 3 weeks old. Ours ships every week.
CreAI is a monthly creative retainer that delivers fresh, tested visual sets every week, so your campaigns never fatigue and you never stop finding new audiences.
Creative performance over time. One creative vs. weekly refresh
Creative fatigue is the silent killer of performance campaigns. And nobody is tracking it.
You do not lose performance because your media team made a mistake. You lose it because the same faces, hooks and visuals get shown to the same people until they stop registering. Every campaign has a fatigue window, and most brands are burning budget inside it.
Fresh creative
New visual. Strong hook. The audience has not seen it. The algorithm rewards novelty. This is your best week.
Frequency creep
Same creative. Frequency builds. Your core audience starts recognizing it. The first signs of banner blindness appear.
Visible decay
Performance drops 40%. Your agency schedules a new creative sprint. That sprint takes 3 to 6 weeks. You burn budget meanwhile.
Dead creative
You pay for impressions nobody converts on. The algorithm deprioritizes your placements. CAC climbs. Margin compresses.
Performance collapse on the same creative by week 7
Aggregated client dataA closed loop where every campaign makes the next creative smarter.
Most creative work ends when the files are delivered. Ours begins there. Campaign data flows back into every new brief, so each weekly set is informed by what actually converted, not what we guessed would. An agency delivers. A retainer compounds.
We map your catalog
Offers, positioning, competitive angles, price points. We build a creative brief specific to your market, not a template.
Weekly sets ship
15 to 30 production ready assets per week. Multiple formats, hooks and audience angles. Built in variation pairs for A/B learning.
Every asset is tagged
We tag each creative with semantic metadata. When it runs, we know exactly which visual attribute drove each conversion. No guesswork.
Performance feeds the brief
Weekly performance data closes the loop. Top performing attributes inform the next sprint. Failing angles get cut. The system improves itself.
Not a project. Not a sprint. A weekly creative engine.
Your monthly retainer includes everything needed to keep campaigns running at peak creative performance, without waiting for the next big production shoot.
Weekly creative sets
15 to 30 production ready assets every week. Static, animated and video formats. Sized for Meta, Google and shopping placements. Ready to push live without a second round of edits.
Included weeklyBuilt in performance testing
Every set includes variation pairs. Same hook, different visual. Same visual, different hook. You learn what converts without wasting budget on blind A/B tests. We track. We cut. We scale.
A/B by defaultNew audience angles
Each month we develop 2 to 3 new visual angles targeting adjacent buyer profiles, expanding your addressable market without expanding your media budget.
Monthly expansionAI cinematic formats
We pioneered AI cinematic trailers for books in CEE. The same emotionally driven, story first video approach applies to your catalog. Product storytelling that stops the scroll without a film crew.
First in CEEWeekly performance reports
Not ROAS dashboards, creative attribution reports. We show you which visual attribute, which hook, which format drove the last conversion. Your media team gets intelligence, not just assets.
Insight, not just dataDedicated creative strategist
One person who knows your brand, your verticals and your data, week over week. Not a new team every sprint. Someone invested in your performance curve.
Senior accessNumbers, not narratives.
We test against real campaigns, with real budgets, against real alternatives. These are not platform reported estimates. They are auditable A/B results.
The creative that cut cost per acquisition in half.
Panta Rhei, Slovakia’s largest bookshop, ran a controlled A/B test: their design team’s best creative vs. CreAI’s predictive system. Same audience. Same budget. The AI creative attracted twice the unique visitors and halved acquisition cost. The budget stayed the same. The returns doubled.
CEE’s first AI cinematic trailers. A new format, built from scratch.
We created the first AI cinematic trailers for books in Central and Eastern Europe. Emotionally driven, story first video assets at production quality, without a studio or a film crew. The format we invented for publishers now runs across verticals: fashion lookbooks, product launches, catalog storytelling. If the format does not exist yet, we build it.
Weekly creative cadence across 40+ brands. No creative fatigue reported.
The reason brands do not burn out on their campaigns anymore is not because we make better creative. It is because we make it faster than the audience can get tired of it. Weekly shipment means the algorithm always has something new to test. Your ROAS curve stays elevated. Your media team stops waiting for the next sprint.
The business case that survives the next board meeting.
Creative is the cheapest lever for improving CAC. Most founders are not pulling it.
When CAC is rising and margin is thinning, the instinct is to optimize media: tighter targeting, smarter bidding. The lever nobody pulls is creative freshness. A 50% drop in CAC with the same budget is not a media story. It is a creative story, told in numbers you can put in a board deck.
- The retainer pays for itself in eliminated waste. 25% of programmatic spend goes to creative nobody converts on. We remove those assets before they ever run.
- Predictable creative means predictable growth. Weekly delivery turns creative from a bottleneck into a growth input.
- New markets, Day 1. Market specific visual angles backed by Google export data, before the first euro of media runs.
Your creative team is spending 60% of its time on production. Here is how to give it back.
The best creative directors are not production managers. But that is what they have become: briefing designers, chasing revisions, adapting for 8 placements. CreAI handles the production infrastructure so your team gets back to the thinking that actually moves campaigns.
- Concept to campaign in hours, not weeks. A localized variant set can be generated, scored and ready to push within a working day.
- Testing becomes automatic. Every weekly set includes built in variation pairs. Your team reads results instead of designing tests.
- Performance and brand in the same brief. Creative that converts also builds brand familiarity over time.
You already know creative is the bottleneck. Here is the fix that does not require a new headcount.
The bidding is tight. The audiences are defined. The budgets are allocated. The single variable left is creative freshness, and it resets every 3 to 4 weeks regardless of what you do to the media setup.
- Fresh creative every week, without a brief request. Tagged, formatted and ready to go live. You stop fighting internally for new assets.
- Creative metadata feeds bidding. Semantic tagging means MagicScript can bid more aggressively on predicted high performers before spend confirms it.
- The fatigue window disappears. The replacement arrives before performance drops. Your ROAS curve flattens instead of cycling.
The people behind your creative.
Not a freelance network. Not a prompt farm. A dedicated creative team that runs campaigns, reads data and ships new sets every week.
From zero to weekly creative in 3 steps. No 6 week onboarding. No pitch deck.
Creative audit & strategy session
We analyze your current creative setup: what is fatiguing, what is converting, what is being wasted. We bring the CAC data. You bring the business goals. We leave with a brief.
First sprint & system setup
We build your creative brief, set up the tagging and reporting infrastructure, and deliver your first full set. You see the system working before you commit to anything long term.
Monthly retainer begins
Weekly sets. Built in testing. Monthly performance to creative reports. The loop runs. Data from each campaign feeds the next brief. Your creative improves while you scale.
Pick your engine. Ship every week.
Fixed monthly retainer. No project fees. No re-briefing. Just a creative team that shows up every week with new sets, until you tell us to stop.
- Weekly creative set, static and motion variants
- Performance brief per set (angle, hook, format)
- 2 A/B variants per concept, ready to deploy
- Monthly fatigue report, CTR trends and rotation cues
- Dedicated Slack channel and async feedback
- Everything in Acquisition Engine
- Retargeting sets, warm audiences and cart abandonment
- Retention creative, email banners and lifecycle ads
- Audience segmented variants (new, returning, lapsed)
- Bi-weekly strategy call, data review and next sprint brief
- Quarterly creative audit and full angle refresh
- Full customer journey audit and touchpoint map
- Creative infrastructure for every funnel stage
- Custom delivery cadence, your sprint, your stack
- Dedicated creative team embedded in your workflow
- Performance attribution model per creative asset
All plans include onboarding, brand ingestion and the first creative set within 7 days. No lock-in contracts.
Frequently asked questions
What is your current creative cadence?
Book a 30 minute strategy session. We look at your current creative setup, calculate how much you are losing to fatigue and wasted spend, and show you exactly what a weekly creative system would change, in your numbers, not hypothetical ones.
- Free 30 minute session, no pitch, no deck
- We bring a creative fatigue analysis of your current ads
- No commitment required until after the first sprint
- 5 spots available this quarter
